Reebok catalog:

Won 1st place in Gallery of Superb Printing,
under catalog category (32pg +)

This one is truly unique. The cover sports a matte polypropylene film lamination with spot UV coating to create a texture. The text has 4 color printing with spot UV throughout. Some of the pages look wet! There is a page with perfed out stamps and a page of thermochromatic ink. What is thermochromatic ink? It is ink that disappears when it reaches a set temperature. In this case, when you place your hand on a page that appears to be almost all blue, the ink fades to reveal a hidden message beneath. This technique was a perfect way to illustrate Reebok's research into how the body generates heat during exercise. Did we mention that this entire project was completed in slightly over 2 weeks?